
iD Sports Media Group, Publishers of Boxing News, Appoint InterMedia for Newsstand and Subscription Marketing & Fulfilment Services
Press Release – 12th March 2025
iD Sports Media Group, Publishers of Boxing News, Appoint InterMedia for Newsstand and Subscription Marketing & Fulfilment Services
iD Sports Media Group and publisher of the award-winning publication Boxing News, has appointed InterMedia to manage its newsstand and subscription marketing and fulfilment services.
Dedicated to delivering the latest events and controversies in the ever-evolving world of boxing, this strategic partnership is designed to expand Boxing News’ reach, streamline distribution, and enhance subscriber engagement across multiple platforms, including print, digital and mobile. InterMedia will achieve this by utilising its cutting-edge solutions including advanced analytics, data-driven marketing and seamless fulfilment services.
CTO of Boxing News, Benyamin Farooqi shares his thoughts on the partnership:
“Everyone at Boxing News is delighted to be working with InterMedia. The partnership presents an incredible opportunity for Boxing News to elevate both our print and digital offerings, while delivering an unparalleled user experience to our subscribers.
InterMedia’s experience has already proved invaluable to our brand and their multi-channel approach aligns perfectly with our vision to revolutionise how we connect with our audience and ensure we can keep delivering all the action straight from the ring to their doorsteps!”
In addition, Group Managing Director of InterMedia, John Bardsley says:
“We are delighted to welcome Boxing News to our growing portfolio. iD Sports Media have embraced the opportunity to engage with us across our range of integrated circulation marketing and distribution services, including retail newsstand distribution, subscription marketing and fulfilment and direct mail, and we look forward to a long and successful partnership.”
As the world’s longest-running boxing publication, Boxing News continues to be the go-to source for fight analysis, exclusive interviews, and in-depth coverage of the sport. This partnership marks a significant step in ensuring its continued growth and accessibility for fans worldwide.
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About InterMedia
InterMedia serves the growing circulation marketing needs of independent publishers.
We are now the UK’s leading provider of fully integrated circulation marketing and distribution solutions. We service over 80,000 subscriber calls and distribute over 3,000,000 copies every year across 86 countries.
We are forward-thinking with a wealth of experience allowing us to embrace the modern media landscape and deliver cost-effective solutions without compromising on quality.
About iD Sports Media
Founded in July 2022, iD Sports Media is a trailblazing sports media agency dedicated to delivering exclusive news, interviews, expert analysis, and consultancy in the ever-evolving world of sport.
As part of iD Sports Media, Boxing News is a renowned, award-winning, British weekly publication that provides in-depth coverage of the boxing world. Featuring the latest news, fight analysis, and opinion, it remains a trusted source for fans and industry professionals alike.
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