6th March 2018

100th Anniversary of ASOS Magazine

ASOS marks its 100th birthday with first paid for editions


Charging £1 for the first time ever yesterday, ASOS's quarterly magazine was first established in 2007 and has become one of the UK’s leading fashion titles with an ABC of 453,287.

Best know for working with new and up-and-coming stars, it has featured in its time an array of now A-list talents including Jennifer Lawrence, Taylor Swift, Elle Fanning, Solange Knowles and John Boyega.

The 100th issue focuses on four stars who are all major talents within their fields: singer and BRIT Award-winner Jorja Smith; UK rapper J Hus; Maisie Williams, the Bristol-born actor and Riverdale’s Cole Sprouse.

Editor-in-Chief Francesca Babb said “We’re enormously proud of what has been achieved by the ASOS magazine over the past 11 years. When the magazine launched…social media was in its infancy and we were that rare place within ASOS where content and fashion could live together. Since then, as platforms has developed and our own circulation has grown both in the UK and internationally, the magazine’s remit has changed to become one of pure inspiration. Now with our first ever paid-for edition, those new to ASOS can see for themselves what it’s all about.”

The magazine, which is also distributed in France, Germany and the US, focuses on helping customer better understand the ASOS brand.

Also featuring in this edition are ASOS Insider and Riotgal artist Sophia Tassew, musician and fashion star Rina Sawayama, Hollywood actor Charlie Plummer, spoken word rapper Kojey Radical and US pop phenomenon Billie Eilish.

Posted on 23 February 2018 on inpublishing.co.uk. Read the full article here

Keep in touch
Get our free weekly retail
newsstand report
Enter your email below for our free weekly retail newsstand report, InterMedia updates and relevant industry news. You
can easily unsubscribe at any time. Click here for our privacy policy.
Get in touch

Unit 6 The Enterprise Centre
Kelvin Lane, Crawley,
RH10 9PE

Registered in England & Wales: InterMedia Brand
Marketing Limited. 07256268. Registered Office: North
Quay House, Sutton Harbour, Plymouth. PL4 0RA
Accredited by ABC for reporting standards, providing our
publishers with data their suppliers can trust.

An associate member of The Professional Publishers
Association, with the common commitment of working
towards a prosperous multi-platform media industry.
Subscribe today
Enter your email below to subscribe
for InterMedia free weekly newsstand
reports, updates and industry news.
You can easily unsubscribe at any time using the link at the
bottom of any of our emails, or by emailing us. Click here
to read our full privacy policy.
Part of the InterGo Group
The InterGo group work together
seamlessly to connect and deliver
brands to consumers.
© 2021 InterMedia Brand Marketing Limited. All rights
reserved. InterMedia is a trademark of InterMedia Brand
Marketing Limited. All content, trademarks, artwork and
associated imagery are trademarks and/or copyright
material of their owners.
We love cookies
This website uses cookies based on your browsing activity. By continuing
to use this website you consent to our Privacy Policy and Cookies Policy.