20th October 2016

Egmont wins global publishing rights to Rubik's Cube

Global rights to children's publishing for Rubik's Cube have been granted to Egmont.


The Smiley Company has granted the master licensee to Egmont, who plan to produce a range of children's puzzle books inspired by Rubik's Cube.

The publishing brand has also gained rights to create a Rubik's Cube branded one-shot magazine.

It is believed that the first titles will hit UK newsstands in 2017.


Emma Cairns-Smith, Head of Global Acquisitions at Egmont, said: “Rubik’s is a brand that fascinates both kids and, crucially, parents. It is this dual appeal which leads me to believe that Rubik’s has great potential in publishing.

"We are looking forward to developing a fantastic and innovative range of books and magazines that challenge and inspire kids – just as the cube does every day”.

 

 

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