15th January 2017

Huburt Burda Media acquires Immediate

Immediate Media has been acquired from Exponent and Management.


A Munich-based technology and media company has announced the 100% acquisition of Immediate Media.

Hubert Burda Media have acquired the special interest content platform company, whose brands include the Radio Times.

Immediate Media brands engage over 19 million consumers each month, according to the publisher.

Huburt Burda Media (also known as Burda), own over 540 brands worldwide.

Burda already publishers several consumer magazines in the UK, including YourHome and Wedding.

Paul-Bernhard Kallen, chief executive of Hubert Burda Media, said: “Immediate Media is a great platform for print as well as digital consumer businesses in the UK. The successful management team brings strength and depth across publishing, technology and e-commerce and has built a growing, profitable company with a large and loyal customer base. We believe Burda and Immediate Media match perfectly – with regards to the business segments as well as to the entrepreneurial mindset of both companies.”

Tom Bureau, chief executive of Immediate Media, said: “Since we formed Immediate with Exponent in 2011, we have created a dynamic, thriving business. We have grown revenues and profitability substantially, and have invested in people, technology and business models. The business is primed for further growth, and I am happy that we have found a partner that shares our vision for growth and innovation. Burda is an exciting, global business and we are happy to become part of their network of entrepreneurs.”

 

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