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25th August 2016

Independent readership up 46%

After moving to a digital-only model, The Independent's readership has grown.

Since the closure of the print edition, and going digital-only in March 2016, the title's readership has grown 46% year on year.

A total of 6.6M readers have been added to the title's total daily audience, across online and mobile.

Now, The Independent see's 21.201M readers, according to Published Audience Measurement Company (PAMco) data.

Christian Broughton, editor of The Independent, said: “Month after month, the figures have demonstrated how the singular focus on digital is working for us.

“We have more readers now than we had before we went digital-only, and more paying subscribers too, via our Daily Edition app.

“It’s been an amazing summer for news and the team have risen to every challenge, showing that the core values of The Independent are thriving in a new era.”

Simon Redican, PAMco chief executive, said: “The Published Media sector has invested huge amounts in distributing its remarkable and diverse content and the latest audience measurement figures show this strategy is paying dividends.

“Mobile is delivering record audiences with an annual growth of 11 per cent, leading to many brands having a bigger reach than at any time in their history.”

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