14th July 2016

Time Inc UK acquires Collective Europe

Collective Europe Limited is a leading provider of premium digital creative advertising solutions.


The company trades under the name Collective UK, and boasts a client list including Sky, Unilever, Disney O2, and eBay.

It specialises in creating, delivering, and optimising unique digital solutions and brand campaigns for their clients across display, video, and branded content across multiple platforms.

Chief Revenue Officer at Time Inc UK, Sam Finlay, said: “We are delighted that Collective UK will now be part of Time Inc. UK. Their ability to deliver market-leading premium creative solutions for brands at scale further strengthens our market-leading proposition. We look forward to integrating Collective UK’s offering with the unique brands, content and data we have at our disposal to create an irresistible opportunity for our clients. The team at Collective are consistently recognised as the best in the business and I’m very much looking forward to working closely with them in the future.”

UK Managing Director of Collective UK, Giles Ivey, said: “In a time of much consolidation in the market, we were approached by several companies last year enquiring as to our future plans. When we talked to Time Inc.UK we knew immediately that there were so many ways we could work together to produce amazing results for our clients. In an era where the ability to offer scale programmatically, to create and distribute content and also to offer experiential solutions is key, we’re so excited to be part of Time Inc.UK and be a part of delivering the highest quality and most coherent brand solutions in the UK market.”

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