InterMedia Partners with TouchTree Technology to deliver better Digital Magazine Strategies for Print Publisher
Press Release – 6th January 2025
InterMedia Partners with TouchTree Technology to deliver better Digital Magazine Strategies for Print Publishers.
InterMedia today announces a strategic partnership with TouchTree Technology – a digital platform that helps print publishers build value and deliver better results from their archives.
The collaboration will see InterMedia integrate this new platform into our own technology stack so we can offer a truly unique digital solution from purchase to delivery to publishers both large and small, effective today, 6th January 2025.
Group Managing Director, John Bardsley shares his enthusiasm for the flourishing partnership:
“We are delighted to announce today our digital partnership with TouchTree Technology, which further enhances our services to independent publishers. The TouchTree platform provides a truly unique digital proposition and further enhances the customer experience for print brands. We look forward to presenting this platform to those publishers seeking a new, unique and dynamic customer experience.”
TouchTree Technology’s cutting-edge digital capability will enable publishers to convert traditional print archives into dynamic interactive digital formats, providing additional revenue and data building opportunities without the need for an App store. Integrating this with our existing technology will allow publishers to execute an advanced digital product quickly and seamlessly connected with our leading subscription management software and web platforms.
For print brands, this partnership means significantly broadened distribution channels whilst enhancing the availability of content to readers. Whilst there remains a firm place for print publications, this innovative platform caters to the ever-growing demand for digital content, and in doing so, facilitates instant global reach – not to mention additional readership and engagement through the powerful campaign tools built into the platform.
TouchTree Technology Managing Director, Jason Mengers adds:
“This partnership represents a significant milestone and marks tremendous progress for our company. We are delighted that InterMedia has chosen our technology to support their publishing clients. TouchTree will deliver a platform fully integrated with InterMedia’s existing technology, enabling them to provide a truly unique digital solution to their clients. This solution will support and enhance their print publication strategies, and we are thrilled to be partnering with them”.
About InterMedia
InterMedia is the print media marketing and distribution arm of the InterGo Group of companies and serves the growing circulation marketing needs of independent publishers.
We are now the UK’s leading provider of fully integrated circulation marketing and distribution solutions. We service over 80,000 subscriber calls and distribute over 3,000,000 copies every year across 86 countries.
We are forward-thinking with a wealth of experience allowing us to embrace the modern media landscape and deliver cost-effective solutions without compromising on quality.
About TouchTree Technology
Touch Tree Technology is a software company that helps publishers implement digital strategies to complement print publications. Our unique platform operates outside of App store environments, making content more accessible and driving better engagement and loyalty among subscribers and prospects.
For further information, please contact:
Email – getintouch@inter-media.co.uk
Call – 01293 312001
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