Empire magazine has created a world-first video magazine cover.
The limited edition video cover celebrates the release of Fantastic Beasts and Where to Find Them, a film based on the J K Rowling Harry Potter series.
The specially-designed moving cover image will feature on the December issue of Empire magazine.
It has a 5,000 copy run, and will be available exclusively from Sainsbury's on October 27 at a cover price of £9.99.
The first video takes readers behind the scenes with the film's stars, including Eddie Redmayne, Katherine Waterson, and Colin Farrell.
The second featured video will be the latest and final trailer for the much anticipated film.
Terri White, Editor-in Chief of Empire, said: Here at Empire, we love to innovate and constantly push the envelope creatively.
"Our friends at Warner Bros. Pictures were the perfect partner for our most ambitious idea yet making the cover move. Our readers are going to be desperate to get their hands on a copy and see the new world ofFantastic Beasts and Where to Find Them brought to life.