Belfast Live Records More Than 1 Million Unique Users
Trinity Mirrors Belfast Live launched less than five months ago, however are already celebrating one million unique users, smashing their target of 300,000.
Belfast Live was launched in February 2015, with the aim to deliver a combination of live local news, national and local sport, entertainment, traffic, travel and Whats On, a niche market supported by the people of Belfast. Big stories that contributed to this success include the Tall Ships visit to Belfast, and their unique coverage of the death of a young man from Northern Ireland on holiday in Ibiza.
Editor Chris Sherrand commented, We are delighted with what the site has accomplished and look forward to growing these figures even further in the future
Head of Marketing, Joanne Friel added, Our market ambition for Belfast Live was to create Belfasts very own social media site, making it an essential go-to platform for everything thats happening in and around Belfast. Our digital marketing campaign continues to push out our great content to drive traffic, whilst offline we continue to promote the Belfast Live brand at key events and venues in the city. Its fantastic to see our superb content being consumed and shared so widely.
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